With our focus on small to mid-size destinations, we recognize that you operate with smaller teams and budgets, but at the same time your community and your attractions and hotels still expect measurable results from your CVB. We make it easy for you to partner with us, so you save time, not add more to your already busy schedule.
Digital Marketing Success
Digital Marketing Evaluation
We start by taking a deep dive into your current marketing activities, Google Analytics, Google Ads and your social media. We then do in-depth research into your area. And we deliver a report and consultation that helps you better understand what is working well for you, what can use more attention and what to spend less time on.
Visitors Eye View (TM)
With a Visitor’s Eye ViewTM we help you to identify new opportunities and cost effectively target your best-fit audiences.
We bring a fresh perspective about your area to encourage visitors who are looking for experiences and attractions like those you represent.
And we help you to better communicate digitally and relevantly with potential visitors.
Winning Preference (TM)
As visitors are making plans for their travel experiences, we help to create targeted awareness and position your destination so that they choose yours over competitive markets.
Effectively communicate as they make their vacation plans.
Digital Marketing Strategy and Action Plan
Success in digital marketing starts with a strategy custom-built for your community. Your strategy will tell your unique story. It will build on your successes and uncover new ways to bring people to your area. It will be anchored by the qualities that make your area special and attract visitors who will support your businesses, amenities, and attractions.
We work collaboratively with you and your team. The detailed action plan that CVB Digital will provide will become your blueprint for implementing a more successful digital marketing program. We will advise your team to ensure that they fully understand the what and the why of our recommendations and how to implement them. And if needed we can recommend marketing automation tools to make your team’s effort more efficient.
- Target audience personas
- Website strategy
- Social media strategy
- Social media influencer strategy
- Promotional Google Ads strategy
Digital, SEO and Social Media Coaching
We are with you every step of the way.
Each month we provide an in-depth report to share with your board.
We schedule a monthly call with you to review results, market updates, strategy, deliver insights and answer your questions.
We work collaboratively with you and your team.
On our one-on-one calls we share timely information and recommendations to keep your digital marketing fine-tuned and delivering quantifiable results for you.
Digital marketing and social media implementation is complex. You can count on CVB Digital to help you keep in step with the ever-changing digital landscape. As seasons change and new opportunities arise or challenges need to be addressed, we will be there with you.
Additional services available
Our primary service is digital marketing to help your marketing investment in digital and social media to work harder for you and deliver better results. Should you need assistance to help you carry out your plan, our team is prepared to help you with the following:
- content writing – blogs and webpages
- developing social media content and posting
- website RFPs
- website management
- social media influencer strategy management